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Pharma Media CompanyPMC Group

Health Media Hub · a Pharma Media Company

Performance & Paid Media

Paid campaigns on Meta, Google, TikTok, Snapchat and LinkedIn for health brands, with conversion tracking, landing pages and weekly reports focused on measurable outcomes.

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Paid media works for health brands when the tracking is right, the message is compliant and someone watches the numbers every week. We plan, build and manage campaigns that are measured against the outcomes you care about, not vanity metrics.

Who it's for

  • OTC, supplement and personal-care brands
  • Pharmacy chains and online pharmacies
  • Clinics and medical centres
  • Pharma companies reaching healthcare professionals

What we deliver

  • Campaign strategy and media plan
  • Account, pixel and conversion-tracking setup
  • Audience and keyword research
  • Ad creative and landing pages
  • Policy and claims review of every ad
  • Weekly performance reports and budget optimisation

Packages and options

Meta Ads

  • campaign setup

    One-time

    Pixel, audiences, creatives and campaign structure.

  • management

    Monthly

    Percentage of monthly ad spend.

Google Ads

  • campaign setup

    One-time

    Search, display and keyword research.

  • management

    Monthly

    Percentage of monthly ad spend.

TikTok Ads

  • setup

    One-time

    Account, pixel and first campaign build.

  • management

    Monthly

    Percentage of monthly ad spend.

Snapchat Ads

  • setup

    One-time

    Account, pixel and first campaign build.

  • management

    Monthly

    Percentage of monthly ad spend.

LinkedIn Ads

  • setup

    One-time

    Ideal for HCP and B2B pharma targeting.

  • management

    Monthly

    Percentage of monthly ad spend.

Every proposal is scoped to your brand, markets and goals. Ask us for a tailored proposal.

How we work

  1. Account and tracking audit
  2. Audience, keyword and offer research
  3. Campaign build, creative and landing pages
  4. Launch, monitoring and bid optimisation
  5. Weekly reporting and a monthly review

Frequently asked questions

Which platforms do you run campaigns on?

Meta (Facebook and Instagram), Google (search and display), TikTok, Snapchat and LinkedIn. LinkedIn is usually the right choice for reaching healthcare professionals and B2B pharma audiences.

Is the media budget included in your fee?

No. Media spend is paid to the platforms separately from our management fee, and we agree the budget with you before anything goes live.

Can you advertise prescription medicines?

Not to the general public. For prescription-only products we plan campaigns aimed at healthcare professionals, or disease-awareness content where the market's rules allow it.

  • Healthcare Social Media Management

    Bilingual social media for pharma, OTC, supplement and healthcare brands, from monthly content calendars to community management, with a pharmacist reviewing every health claim.

  • Healthcare SEO

    Search visibility for pharma, pharmacy and healthcare websites, built on technical SEO and medically reviewed content that meets the higher standard search engines apply to health topics.

  • Creative, Content & Web

    Medical copywriting, brand identity, video, product photography and websites for health brands, produced in Arabic and English and reviewed against approved claims.

Let's plan your next step

Tell us about your brand and markets. We'll come back with a clear, compliant plan.

Book a consultation